Marketing

Let Web Design Drive Your Marketing Strategy

Let Web Design Drive Your Marketing Strategy

Most of the non-performing websites are owned by small businesses. Many of these owners do not know either good design or its value in the business. They do not even know what they want from the website and therefore would take anything that looks like a website even when itRead More

3 Tips For Writing Great Online Ads For Your Small Business

3 Tips For Writing Great Online Ads For Your Small Business

Whether your business is a well-established small business or a small business that you’re just now trying to get off the ground, creating online ads that you run to bring more visitors and buyers to your website can really help give your business a marked boost. However, simply having theRead More

What Is Email Validation and Why It Matters

What Is Email Validation and Why It Matters

Email validation is a process that confirms two things about the email addresses collected by a business: Whether they exist or if they are genuine Whether they belong to those who submitted them In this world of the internet, every business has to have an online presence. And emails areRead More

Ideas for Business Marketers to Get More Views on Instagram

Ideas for Business Marketers to Get More Views on Instagram

When you are on Instagram for marketing, the number of views you have for your short videos is your status symbol. If you managed to get many likes, it is a clear-cut signal that you are being watched and admired, which naturally attracts more and the numbers will keep onRead More

Common Mistakes People Make When Setting Up Their Website

Common Mistakes People Make When Setting Up Their Website

For most entrepreneurs, a website is what makes their business legitimate. In fact, most plan not to open a physical storefront; rather, they choose to keep all their transactions online. Even with a physical store, a huge percentage of your potential customers would engage with your online setup before theyRead More

Are You Making Any of These 7 Fatal Email Marketing Mistakes?

Are You Making Any of These 7 Fatal Email Marketing Mistakes?

Some mistakes in life are relatively harmless. For example, neglecting to pick up cat food on the way home from work might earn you the ire of your hungry cat, but it’s unlikely to materially damage your existence (provided, of course, that you apologize and race back to the storeRead More

What KPIs Are Important for Tracking Social Media Marketing?

What KPIs Are Important for Tracking Social Media Marketing?

Social media is an online platform that facilitates interaction among people around the world. It is perhaps most people’s favorite interaction platform. I’m sure by now you have seen memes and videos of people sited around the dinner table but everyone is busy on their phones and in some cases,Read More

5 Ways to Maximize Your Website’s Value

5 Ways to Maximize Your Website’s Value

Your website has a greater potential value if you are willing to tap into it. With a plethora of other sites out there, it may seem a bit intimidating if you’re unsure where to start. Relax; there are simple steps you can take to make your website stand out aboveRead More

The Evolution of Internet Marketing Trends in Recent Times

The Evolution of Internet Marketing Trends in Recent Times

Whether it’s the creativity or the banking of finances in creating a buzz with advertisements and publicities, the marketing trends have evolved hugely in recent times. The technical advancements play a vital role in making the marketing trends eye-catching and effective to the concerned audience through various platforms. And whenRead More

Master Your Marketing in 6 Simple Steps

Master Your Marketing in 6 Simple Steps

While sales processes are intuitive and straightforward, marketing is complex and layered. While sales activities can be effortlessly measured, marketing activities can’t be easily measured, despite marketing being an integral part of all the sales process. Notwithstanding the limitations associated with marketing, the fact remains, there’s no substitute to marketing.Read More