So, you have come up with a great business idea, and you are ready to put the wheels in motion. The first thing you need to do is create your website and put your name out there, but after that, you will get to the part that is not thatRead More
Post Tagged with: "social media"
When you are running a marketing campaign, a guaranteed win can never be assured even if you are using the most tried and tested digital marketing channel like email. Additionally, marketers are no longer being evaluated on parameters such as brand awareness and customer acquisition but rather on issues likeRead More
Corporate Branding in 2016: Common Pitfalls of Using Social Media in Your Customer Retention Strategy
All brands fight the good fight to acquire new customers every day, often overlooking the fact that customer retention and strengthening customer loyalty towards the brand sell better. According to recent studies published by the SumAll network, 25% to 40% of total revenues of the most stable and thriving businessesRead More
What makes your brand tick? No matter what methods you use to promote and advertise your brand, there is never really too much that can be done to spread the word. While you don’t want to come across as too sales heavy in your brand pitches, there are certain marketingRead More